HARDING, KEITH / WALKER, ROBIN
1 Tourism today
Being managed and being a manager, the current state of tourism, challenges for tourism managers
2 NTOs
Running meetings, assessing attributes of the UK, market research, national brand image
3 Managing tour operations
Gaining the upper ground, developing a package for your area, a product development meeting
4 Hotel management
Great places to work, major hotel corporations, success in the hotel trade
5 e-Travel
Time management, online purchases of travel products, proactive marketing
6 Quality in tourism
Giving and receiving feedback well, quality service programme, customer journey
7 The impacts of tourism
How to behave in meetings, the impact of tourism in your area, global warming and tourism
8 Built attractions
Built attractions in your country, theme park planning
9 Events management
Teamwork, events management with tourism training courses, the job of events organiser
10 Sustainable tourism
Dealing with difficult staff, ecotourism in your region, putting sustainability to work
11 Social tourism
Planning a workshop, awareness access, opportunity, the benefits of holidays for young people
12 Tomorrow's tourism
Security systems, an expert's view, scenario planning, presenting the future of tourism
